A woman with glasses and long wavy hair smiling in front of a red brick wall.

Hi, I’m Lindsay

—a product designer, researcher and strategist focused on creating intuitive, people-first experiences that solve real problems. With 6+ years of experience across FinTech, Healthcare, e-commerce, and B2B SaaS, I’ve led projects from discovery through launch—streamlining workflows, building scalable systems, and designing solutions that feel effortless. Whether consulting or in-house, I care about making products work better for the people who use them.

When I’m not designing, you’ll likely find me biking around the city, elbows deep in the garden, or perfecting my sourdough bread recipe. Maple, my tiny rescue pup, supervises it all.

Feel free to reach out to talk shop. See you out there ✌️

my approach

I approachto design with a blend of human centered design and intention with strategic research. I start by listening - understanding people, context, and constraints before jumping to solutions.

My work is grounded in research and evidence, balanced with craft and creativity. I work closely with cross functional teams, lead with curiosity and empathy, iterate quickly, turning complex ambiguous problems into clear validated product experiences that scale. product,

strategy & vision

  • End-to-end product design (from concept to launch) Product strategy & roadmap alignment

  • Design thinking & workshop facilitation

  • Defining goals and framing complex problems

  • balancing user needs with business goals

collaboration & leadership

  • Design lead on cross functional teams

  • Mentorship & design guidance

  • Stakeholder alignment & communication

  • Partnering with product, engineering, business, & research teams

research driven design

  • User research study design & facilitation

  • User testing & usability studies

  • mental models & journey mapping

  • Synthesized actionable insights

  • evidence based decision making


view my work

much of my work is confidential. If you’d like to view my work in depth please reach out, I’d love to walk you through

request to view case studies